Headshot Young Girl

MARILENA FERRARO

VIA22 EMEA

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Challenge

I often confront with my colleagues the problem of the linguistic difficulty of children's expression. The skills achieved by pupils in the language field are often not satisfactory. I have noticed that more and more blame is being given to young people's lack of interest in reading. Children read little and without involvement. So how could we make reading more engaging? My challenge for the Google Innovator program is this: How could we make reading more engaging among kids? How could we make them more and more passionate about books? In the age of social media and the internet, is there still room for reading among young people?